Tools of the Trade

New post on the THREEPS PR blog

Threeps

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There are a few statistics out there that show that working in PR can be pretty stressful. In a recent study conducted by CareerCast, Public Relations was no.6 in the top 10 most stressful jobs after the likes of working in the military, being a firefighter, an airline pilot or an events coordinator. So, if we can find a few helpful tools to make our life a little less traumatic then we should do so. I asked a variety of different folks working in PR to give me some of their favourites, these are in no particular order….

Google News Alerts

Set them up for your clients, their competitors, areas of interest etc. It’s free and an easy way to keep updated on when things of interest are being talked about – Andrew Bloch, founder and group MD at Frank PR

Great tool, particularly with artists/clients that have huge international…

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